The 2011 Australian Business Awards for Best Software Product and Best E-Business Product have been won by Interactive Freight Systems. Known for its user friendly, multi-carrier freight dispatch systems, SmartFreight is a market leader and pioneer in true multi-level electronic data transfer in the transport industry.

The Australian Business Awards recognise organisations that demonstrate business excellence and commercial success. The Best Software Product Award is awarded for products that offer a point of difference from their competitors and the Best E-Business Product Award is given for products that improve business processes and increase organisational efficiency.

Recognised among Australia's most innovative organisations, SmartFreight was honoured with two awards amongst a total of 928 participating organisations. "We are delighted to have won these Australian Business Awards, because they acknowledge over a decade of commitment to developing our software for our customers". They recognise the great success of our products, as well as the expertise of our people who support them," says Kerry Holmes, General Manager Australia & New Zealand, Interactive Freight Systems Pty Ltd. "We have always approached our solutions from the point of relationships," he says. "The Transport Management Software (TMS) industry is built on close inter-related partnerships between suppliers, customers and freight carriers. We provide the fourth element – the software that makes all aspects of the delivery process work efficiently, no matter which carrier is used."

The winning products, the range of SmartFreight software solutions, are exceptionally user friendly and easily interfaced to all Carriers, ERP, WMS and CRM systems. The SmartFreight transport management software saves its customers freight costs by searching for the most economic means or best service to match any particular shipment/customer requirements. "We were confident we had a strong competitive advantage and took SmartFreight offshore to some key markets: New Zealand, Ireland, UK and South Africa with future expansion planned into Asia and the Middle East. The process efficiency, cost savings and transparency around dispatch practices we offer have made our products an international success," says Ken Aitken – CEO SmartFreight.

Tara Johnston, Program Director of Australian Business Awards, said the high standard of entries for 2011 was testament to the strength and resilience of the Australian economy. "Australian businesses continue to adapt their processes, invest in product development and develop e-business initiatives that increase productivity and quality standards," she said.

Posted on: 25/07/2011

Source: SmartFreight Article